About Us

About
Cravia

About Cravia

Since its inception in 2001, Cravia has steadily grown to become synonymous with good taste and world-class hospitality in the UAE.
In over a decade of achievement, Cravia has managed to serve millions of customers with its much-loved franchises Cinnabon, Seattle’s Best Coffee, Carvel in UAE and Zaatar w Zeit in UAE and KSA. The company has also recently added the number one burger brand in America, Five Guys to its ever expanding portfolio, securing the U.S. chain’s franchise rights for the KSA, Bahrain and Qatar markets. All this has been made possible through the vision of Cravia’s leading man, Walid Hajj who has utilised his experience and vision to transform the company into one of the fastest growing F&B organisations in the region. This was accomplished with the help of a carefully selected team of individuals who continue to infuse passion into every aspect of the business.
Cravia is a highly organized company. Our structure includes: Administration, Human Resources, Finance, Marketing & Public Relations, Information & Technology, Operations, and Maintenance & Warehouse. We have offices in the UAE, KSA, Qatar, and Bahrain and all of departments are energetic and interact with each other as a single well-knit unit.

As all of our brands are already established names in their own countries, once they arrive in the UAE, KSA, Bahrain and Qatar with Cravia, they already have a huge, ready and waiting base of customers looking forward to that little taste of home.
As soon as people enter our stores, the first thing that hits them is the positive and friendly atmosphere – full of young energetic people and friendly service. Our waiters are always smiling and are knowledgeable about all the menu items.
We treat our customers as our regular guests. We’re always thinking about them and creating special promotions and games for their enjoyment. We react very fast to complaints and anticipate our guest’s needs.
In the end, the overall atmosphere and warmth of our outlets combined with high quality food and unique service ensures we are a constant favorite among our guests.

Cravia’s Mission

Indulge our customer’s palate
Build a healthy environment for the body and the mind of our customer and employee Transparency to create lasting relationships between each of our stakeholders Encourage innovative thinking on all fronts

Cravia’s Vision

To be a world-class organization focused on dedicated to and passionate about food and hospitality.

Achieve a premier position by attaining unparalleled guest “wow” experiences and creating added value for our stakeholders.

our
guiding
Principles

Craveable Experience – We create an experience that our guests CRAVE. Our food, facilities and service are world class, always exceeding the guest’s expectations.

Trust Our Team – We believe in our people as being our greatest asset. We trust in good intentions and aim to create a diverse team with unique viewpoints.

Reward The Achiever – We always recognize and reward good achievements.

Coaching & Support – We use coaching at every opportunity and support each other to ensure that we, as a team, reach our targets.

Responsibility – We walk the talk and lead by example in all that we do.

Excellence in Work – We always commit to do the best job possible across all roles and functions.

Positive Energy – We bring vivid energy and passion into our work environment.

Team Work – We always place the benefits of our team as a top priority.